Michigan Online Casinos Surpass Revenue Records Four Consecutive Times

Jessica Aletor
By:
Jessica Aletor
26/03/2024/
Industry
News

Highlights

  • Licensed online casinos in Michigan have set a new monthly revenue record in February following similar trends in the last four months.
  • BetMGM has managed to cross the $50 million revenue mark as rival FanDuel closed the market share gap and DraftKings retained the third spot.
  • The Great Lakes State has inched closer to hitting the $5 billion mark in lifetime revenue within 39 months since online casinos were launched.

Online casinos in Michigan set a historical milestone made in February. Gross receipts for the month surpassed the record of $181.9 million that was set in January. The new record of $188 million, currently the highest in the history of the state, was set in February.

The new record is a 3.4% rise from January’s record and an impressive 26.9% jump from February 2023’s $148.2 million. A total of 15 licensed online casino operators contributed to this remarkable performance in The Great Lakes State.

Online Casinos’ Gross Receipts Set New Records for Four Consecutive Months 

Michigan’s gambling industry is having a good time. For four straight months, Michigan online casinos have set new records every month. In February, the online casino platforms recorded the highest figures so far.

The $188 million gross receipt from February was almost $40 million higher than was obtained in the same month last year. It is also $6.1 million higher than January’s gross receipts.

The highest-earning online casino platform in February was BetMGM Casino Michigan with little over $50.2 million and paid $13.2 million in taxes. FanDuel Casino MI took second place with over $48.4 million in revenue while DraftKings Casino MI finished in third place with $36.9 million.

The revenue of other online casinos is presented below.

Casino 

Revenue 

BetRivers 

$12,121,656 

Caesars 

$10,731,750 

Hollywood Casino 

$4,869,918 

Golden Nugget 

$4,624,567 

Four Winds 

$3,652,624 

WynnBet 

$2,999,806 

PokerStars 

$2,963,518 

Play Gun Lake 

$2,715,964 

Eagle 

$2,685,319 

Fanatics 

$1,862,070 

FireKeepers 

$1,830,762 

SI 

$1,390,243 

Michigan state authorities received $33.8 million in February tax payments and $12.9 million was paid to local authorities for the same month.

FanDuel Shrinks Revenue Gap with BetMGM While DraftKings Remained Stuck Below $40 Million Mark 

February brought a lot of good news. The month marked the first time in nine months that BetMGM was able to cross the $50 million mark in monthly revenue. Also, rival FanDuel Casino Michigan was just $1.8 million shy of overtaking BetMGM in February. That’s the closest gap between the two rivals so far.

Beyond almost grabbing the monthly revenue lead, FanDuel set a new record for itself with $48.4 million. Previously, the online casino had set a record of $43.9 million in November 2023. The new record exceeds November’s revenue by more than $4 million.

While the gap between FanDuel and BetMGM is closing, the former is outperforming the state’s No. 3 operator, DraftKings Casino. DraftKings has been unable to reach the $40 million mark since it resumed operations in The Wolverine State even though it remains a Top Three operator.

Fanatics Casino deserves special mention. The online casino platform was launched in Michigan on February 22. It resumed operations after acquiring PointsBet online casino and online sportsbook products for $225 million. (The original offer was $150 million before DraftKings presented a counteroffer of $195 million).

While the online casino was two positions shy of the bottom of the list, Fanatics/PointsBet $1.86 million in revenue was its highest total revenue since November 2023. The online casino had a little over a week to rake that amount in. We applaud Fanatics for its performance in February while awaiting March’s figures.

Michigan Online Casino Operators Near $5 Billion Lifetime Revenue Mark 

Michigan’s online casino lifetime revenue is now on track to surpass $5 billion. As January came to an end, the state was $200 million shy of this lofty milestone. February’s impressive gross revenue put Michigan at $4.99 billion. This leaves a less than $10 million gap that will certainly be surpassed in March.

It has taken the state less than four years to reach the $5 billion lifetime revenue mark. The legalization of online casinos occurred towards the end of January in 2021. Between 2021 and 2023 alone, the revenue of licensed online casinos grew by 72.7% in Michigan. Since launch, Michigan has received $1.21 billion in tax revenue from online casinos.

Jessica is a news contributor to Gamble Online Michigan. She holds a Bachelor's degree in Economics but has over three years of experience working in the hospitality and gambling industry. Despite her core finance and investment banking background, she has been a casino feature writer for N1 Interactive Limited and multiple gambling affiliate sites. Her work has been featured on the bet365 blog, casino.zone and Max Force Racing. She spends her time between Michigan and California, staying up-to-date on the latest industry developments